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You searched for: mediatype:audio AND collection:tobaccoarchives_audio AND subject:"Safer Cigarette"
[audio]New Eclipse Cigarette: A View from the Other Side, KNON-FM, Dallas. 7:00 Am, Side A.
R. J. Reynolds representatives test marketing a new cigarette in the Dallas/Fort Worth Area discuss with radio listeners the benefits of Eclipse, a cigarette with no ashes, less tar and nicotine, and less secondhand smoke.
Keywords: tobacco; cigarette; secondhand smoke; tar; nicotine; marketing; safer cigarette; cigarette design; filter; tobacco industry employee; marketing; advertising; radio
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